Auto Focus Asia - Magazine for the Automotive Industry Leaders

Management

This section covers various aspects of management such as strategy, marketing, finance, operations etc. in the automotive industry.

Auto Focus Asia, Issue 3, 2008

Tata Nano

Sweeping change

Tata Nano is a marvel of a product, yet audaciously economical and mechanically simple. But does owning and operating a Nano yield significant savings and benefits in the long run?


Indian Auto Industry

Facing the challenges of new age

With the rapid changes in the industry since last decade, the Indian automotive industry has been facing some new challenges. This article discusses those challenges and new initiatives taken by the government to overcome them.


Auto Focus Asia, Issue 1, March 2007

Asia Pacific Telematics Market

An analysis

Mike Lee, Consulting Analyst, Frost & Sullivan, Asia Pacific


The Perfect Lean Market

Future of automotive manufacturing

Terry Onica, Director, Automotive Marketing, QAD Inc.


Using Model

Based Design to Streamline Development

Steve Miller, Application Engineer, The MathWorks GmbH, Germany


Anatomy of Toyota’s Success

Uncovering its hidden sides

Masaki Imai, Chairman and Founder, Kaizen Institute, Japan


Driving Choice

Evolution of automotive branding in China

Gavin Heron, Managing Director, TBWA, China
Jeremy Sy, Planning Director, TBWA, China


China's Auto Policy

Structured for success?

Ronald Haddock, Vice President and Director, Booz Allen Hamilton, Greater China
Christian Koehler, Principal, Booz Allen Hamilton, Greater China



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